2023 Sponsors
3The Mid-Atlantic Association of Colleges of Business Administration (MAACBA) would like to thank its sponsors
for their contributions to support the 2023 Conference.
for their contributions to support the 2023 Conference.
Startup Wars is a simulation platform for creating entrepreneurial experiences. Catering to the distinct needs of academic entities, we provide a range of enterprise solutions tailored to students within the fields of Business and Entrepreneurship.Recognizing the diverse needs of academic institutions, Startup Wars boasts advanced customization features, empowering institutions to enhance and broaden their academic offerings. Our mission is to amplify student engagement, bolster enrollment, and elevate institutions' reputations for unparalleled academic excellence within their communities. With the promise of seamless integration to a diversity of programs, our platform ensures that students receive a personalized educational experience while still preserving and aligning with the existing curriculum. Startup Wars is the definitive tool for a modern, immersive educational journey in entrepreneurship.
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Ana Kyper is the Senior Director of GME Prep and Readiness at the Graduate Management Admission Council (GMAC). With more than 20+ years in product development, Ana is focused on developing new tools to help candidates as they prepare for business school. Most importantly, her goal is to engage and excite candidates as they plan for their business school journey. Ana leads the GMAT and Executive Assessment preparation team, as well as the newly launched, Business Fundamentals powered by Kaplan.
Driven by our mission to advance quality and equity in education, ETS provides learning solutions, pioneering research and trusted assessments that help guide learners around the world on their path to new possibilities.
For more than 70 years, we have developed products and services based on rigorous research and our belief in the power of learning. Our portfolio consists of some of the world’s most trusted assessments - including the TOEFL® and TOEIC® exams, the GRE® and the Praxis® family of assessments, The Major Field Tests for Business - along with research, development and innovation that explores new frontiers in learning and measurement (more to come on new assessments being developed for 2023).
Our educational measurement solutions and research contribute to the development of new methods and tools, inform important dialogue with education policymakers, and shed light on critical issues and potential solutions - all with the aim of creating a world where all learners are able to improve their lives through education.
For more than 70 years, we have developed products and services based on rigorous research and our belief in the power of learning. Our portfolio consists of some of the world’s most trusted assessments - including the TOEFL® and TOEIC® exams, the GRE® and the Praxis® family of assessments, The Major Field Tests for Business - along with research, development and innovation that explores new frontiers in learning and measurement (more to come on new assessments being developed for 2023).
Our educational measurement solutions and research contribute to the development of new methods and tools, inform important dialogue with education policymakers, and shed light on critical issues and potential solutions - all with the aim of creating a world where all learners are able to improve their lives through education.
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Contact: Katherine Henderson Associate Director Business School Academic Partnerships (412) 965-4349 [email protected] www.ets.org |
Kathy Henderson is the Associate Director of Business School Partnerships at ETS serving Eastern USA and Canada and representing the GRE, TOEFL and the Major Field Tests. Kathy has 20+ years of experience working with Business Schools throughout the country on content integration, Assurance of Learning (AoL) and more recently admissions and enrollment strategies in the Graduate Management Education space.
She has represented brands such as: Bloomberg, Dow Jones, The Wall Street Journal and The American Psychological Association. Kathy has been a long-time supporter of MAACBA and its mission.
She has represented brands such as: Bloomberg, Dow Jones, The Wall Street Journal and The American Psychological Association. Kathy has been a long-time supporter of MAACBA and its mission.
Eduvantis is the leading data-driven strategy consulting and marketing services firm serving the global business school market. We combine rigorous methodologies and analysis, industry best practices and category benchmarks to help our clients optimize their opportunities for enrollment growth. Our consulting work gives business school leaders the clarity needed to make confident decisions about the best path forward for enrollment success. Our marketing services work provides peace of mind that programs and brands are being marketed by a team with exclusive focus on higher education, and demonstrated success helping to achieve client goals. We have client testimonials from every kind of business school out there (public/private, big/small, urban/rural, etc.), and would welcome talking with you about your biggest concerns to see if we can help you too.
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Stacia Klasen is a Consultant at Eduvantis. She has 20 years of experience in the higher education industry, serving in multiple leadership roles in student affairs, career/alumni services, as well as academic operations. At Eduvantis, she provides strategic consulting services to help business schools make informed, data-driven decisions to improve performance. Each project is tailored to the institution's unique needs using methodologies that ultimately formulate actionable insights and recommendations. Stacia has an EdD in Adult and Higher Education from Northern Illinois University, as well as an MS and BS from Illinois State University.
Suitable is a mobile-first student engagement platform that provides a virtual roadmap for the entire student journey. From the moment of enrollment, Suitable lets you begin scaffolding each step of the student experience while optimizing for career readiness, skill development and student success. Our platform helps schools increase student participation outside the classroom, track and assess experiential learning and prepare students for life after graduation.
Liaison’s Centralized Application Service (CAS) is an intuitive, flexible application with up-to-date, visual insights into application and enrollment trends that actively targets your best-fit students. With application processing and support services CAS streamlines admissions, encourages application completion and provides institution–student connection throughout the entire process. CAS leverages the “power of partnership” with regular forums for the sharing of novel solutions and best practices in a mutually supportive environment. Over the last three decades, Liaison has helped over 31,000 programs on more than 1,000 campuses more effectively manage admissions through its (CAS™) technology and complementary application processing and support services. The higher education technology leader supports its partner institutions’ total enrollment goals by pairing CAS with its Enrollment Marketing (EM) platform as well as the recently acquired TargetX (CRM) and advanced analytics software Othot.
Contact:
Robert Ruiz, [email protected]
www.liaisonedu.com
https://businesscas.org/home/
GME LinkedIN
Robert Ruiz, [email protected]
www.liaisonedu.com
https://businesscas.org/home/
GME LinkedIN
Robert Ruiz is Liaison’s vice president of strategic enrollment, joined the company in 2014 with 25 years of experience in the field of admission and enrollment management. He specializes in diversity-based admissions, emerging technologies, operational efficiencies and process management. Robert has held senior admission roles at Tulane University and Oklahoma State University College of Osteopathic Medicine and served as vice president of application services for the American Association of Colleges of Osteopathic Medicine. Most recently, he worked for 10 years as the director of admission at the University of Michigan Medical School. Robert has an M.A. in Higher Education Administration and a B.A. in Sociology and Spanish from the University of Michigan.
